Should designers be sector specialists or does success lie beyond the niche?

Creative Industries Newsletter

Get weekly updates for creative professionals

We’ve always had a varied client list, but lately we’ve won a number of projects in what is a fairly new area of interest for us – the luxury sector. When I think of luxury brands, images of stylish opulence and iconic design come to mind, but when I started talking to luxury marketers about their n...


This article is available to Pro members.

Pro members benefit from:

  • Jobs listings
  • Specialist creative careers resources
  • Creative Professionals news
  • An ad-free browsing experience

Learn more about joining the creative community by becoming a Pro member.

Simon Wright

Author: Simon Wright

Simon is the Managing Director of Greenwich Design, a family–owned branding and design studio that has just celebrated the 60th anniversary of working with one of its clients.